Knox Sports History

 

December
1997

 

 

Knox Sports Begins Operations in Clearwater, FL. Founder Paul Sickmon began company after five years working in the athleticdepartment at Florida State University and a decade as the Director of Sponsorship and Advertising with the Tampa Bay Buccaneers.

paul golf

January
1998

 

 

 

 

Started Sponsorship Consultation Business with four corporate clients. In first full year, negotiated contracts with over 30 collegiate and professional organizations on behalf of clientele.

knox logo old

February
1998 

Staff increases to two people as client list doubles in first few months. 

March
1998 

 

 

Knox Sports, on behalf of GTE designs, creates and distributes 45,000 specialty seat cushions to fans for first ever Devil Rays baseball game played in Tropicana Field. 

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January
1999

 

Knox Sports Marketing takes on their first International Client in Honduras. Work in Central America that started on this date continues today. 

 fenafuth
March
2000

 

 

 

Sponsorship Consultation list grows to eleven and Knox Sports wraps up first few event and venue entitlement contracts including the Hops Marathon and GTE Classic. 

 hopsmarathon
August
2001

 

 

 

Knox Sports VP Melissa Calipari joins the team after a stint with the Tampa Bay Rays and WQYK. 

mel snow

November 2001 

 

Knox Sports Marketing logo gets a new look. 

knox logo new
December 2001

 

Awarded Youth Sports Contract from Land O’Frost to create and execute the single most successful youth sports sponsorship program in the US. Today Knox Sports manages the LOF program which sponsors over 13,000 teams in 28 US cities and took Land O’Frost from 8th in lunch meat sales in 2001 to 3rd in 2012. 

 LOF back
September 2002

 

 

Finalized consultation on the St. Petersburg Times Arena contract, the official home of the Tampa Bay Lightning and over 150 other annual events.

 StPeteTimesForum
August 2003 

 

 

Sponsorship Consultation Client list grows to 13 and on behalf of Honduras’ Banco Ficohsa, Knox Sports gets involved in World Cup for the first time.

 Honduras pic
October 2004 

 

Knox Sports is hired to oversee first outbound brand campaign for startup Bank of St. Petersburg. The USF athletic platform-based program helps Bank achieve all their commercial revenue goals in under 6 months.

 USF 2
March
2005 

Innovative in-house ticketing programs for HomeBanc Mortgage created by Knox Sports change the way the sports sponsorship industry handles hospitality and ROI.

February 2007

 

 

Knox Sports picks up new client in Virginia Farm Bureau Insurance. Incredible results in hospitality, member benefits, new client data generation and unique traffic to agent offices resulted in KSM now currently managing South Carolina and Florida Farm Bureau as well.

 FarmBureau

June

2007

 

 

 

First Knox Sports Marketing Mission Trip to Tegucigalpa, Honduras.

 knox diff_soccer_photo

August 2007

Knox Sports picks up another important grocery client with BI-LO based in Greenville, SC. This relationship is highlighted by the creative BI-LO No Dough concept where customers get free tickets to their favorite professional and collegiate events with purchase.

 NoDough

December 2007

Sponsorship Consultation Client list grows to 16 with Knox Sports managing over $5 million in sponsorship assets.

January 2008

 

 

 

 

Knox Sports moves into their new, wholly owned headquarters in Tampa, FL.

knox facility

January 2008

 

 

Jennifer Kniese joins Knox Sports team after stops at the Florida Panthers, USF and the University of Southern Mississippi.

jennifer kniese 

December

2009

Tampa Bay area credit union, Achieva Credit Union, hires Knox Sports to create grassroots local sports sponsorship.

Achieva Color

June

2009

 

 

 

Second Knox Sports Marketing Mission Trip to Tegucigalpa, Honduras.

 june2009

July 2009

 

Knox Sports adds Texas Farm Bureau to the client family. Activating lead generation and membership benefit programs with 9 Texas universities and 12 minor league baseball programs

TCU

September 2009

Knox Sports proudly manages over 20 Sports Sponsorship Consultation clients with over $8 million in annual sponsorship assets with over 60 professional & collegiate relationships.

March

2010

 

Knox Sports picks up Huntington Bank as our newest client. Huntington is a large Midwest Bank that has a major presence in Ohio, Michigan, Indiana, Pennsylvania and West Virginia.

 Screen Shot 2012-05-30 at 4.52.35 PM

January 2011

 

Knox Sports finalizes the Entitlement deal for Farm Bureau Live; an amphitheater in Virginia Beach.

 farm bureau live FC copy

June

2011

 

Knox Sports takes a trip to Tegucigalpa, Honduras for mission work. We donated soccer uniforms, assisted in building an indoor soccer field and donated school supplies and sports equipment to a local school. 

 June2011

January 2012

 

 

 

Cari Ellison joins the Knox Sports team 

caribike

June

2012

Knox Sports and Fairwinds Credit Union team up on an Orlando Solar Bears deal

 

 

 

fairwindslogowhite

January

2013

 

 

 

After years as a Knox Sports client, Matt joins the sales team.

matt smith casual