Knox Sports History
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December |
Knox Sports Begins Operations in Clearwater, FL. Founder Paul Sickmon began company after five years working in the athleticdepartment at Florida State University and a decade as the Director of Sponsorship and Advertising with the Tampa Bay Buccaneers. |
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| January 1998 |
Started Sponsorship Consultation Business with four corporate clients. In first full year, negotiated contracts with over 30 collegiate and professional organizations on behalf of clientele. |
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| February 1998 |
Staff increases to two people as client list doubles in first few months. |
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| March 1998 |
Knox Sports, on behalf of GTE designs, creates and distributes 45,000 specialty seat cushions to fans for first ever Devil Rays baseball game played in Tropicana Field. |
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| January 1999 |
Knox Sports Marketing takes on their first International Client in Honduras. Work in Central America that started on this date continues today. |
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| March 2000 |
Sponsorship Consultation list grows to eleven and Knox Sports wraps up first few event and venue entitlement contracts including the Hops Marathon and GTE Classic. |
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| August 2001 |
Knox Sports VP Melissa Calipari joins the team after a stint with the Tampa Bay Rays and WQYK. |
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| November 2001 |
Knox Sports Marketing logo gets a new look. |
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| December 2001 |
Awarded Youth Sports Contract from Land O’Frost to create and execute the single most successful youth sports sponsorship program in the US. Today Knox Sports manages the LOF program which sponsors over 13,000 teams in 28 US cities and took Land O’Frost from 8th in lunch meat sales in 2001 to 3rd in 2012. |
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| September 2002 |
Finalized consultation on the St. Petersburg Times Arena contract, the official home of the Tampa Bay Lightning and over 150 other annual events. |
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| August 2003 |
Sponsorship Consultation Client list grows to 13 and on behalf of Honduras’ Banco Ficohsa, Knox Sports gets involved in World Cup for the first time. |
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| October 2004 |
Knox Sports is hired to oversee first outbound brand campaign for startup Bank of St. Petersburg. The USF athletic platform-based program helps Bank achieve all their commercial revenue goals in under 6 months. |
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| March 2005 |
Innovative in-house ticketing programs for HomeBanc Mortgage created by Knox Sports change the way the sports sponsorship industry handles hospitality and ROI. |
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February 2007 |
Knox Sports picks up new client in Virginia Farm Bureau Insurance. Incredible results in hospitality, member benefits, new client data generation and unique traffic to agent offices resulted in KSM now currently managing South Carolina and Florida Farm Bureau as well. |
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June 2007 |
First Knox Sports Marketing Mission Trip to Tegucigalpa, Honduras. |
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August 2007 |
Knox Sports picks up another important grocery client with BI-LO based in Greenville, SC. This relationship is highlighted by the creative BI-LO No Dough concept where customers get free tickets to their favorite professional and collegiate events with purchase. |
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December 2007 |
Sponsorship Consultation Client list grows to 16 with Knox Sports managing over $5 million in sponsorship assets. | |
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January 2008 |
Knox Sports moves into their new, wholly owned headquarters in Tampa, FL. |
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January 2008 |
Jennifer Kniese joins Knox Sports team after stops at the Florida Panthers, USF and the University of Southern Mississippi. |
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December 2009 |
Tampa Bay area credit union, Achieva Credit Union, hires Knox Sports to create grassroots local sports sponsorship. |
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June 2009 |
Second Knox Sports Marketing Mission Trip to Tegucigalpa, Honduras. |
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July 2009 |
Knox Sports adds Texas Farm Bureau to the client family. Activating lead generation and membership benefit programs with 9 Texas universities and 12 minor league baseball programs |
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September 2009 |
Knox Sports proudly manages over 20 Sports Sponsorship Consultation clients with over $8 million in annual sponsorship assets with over 60 professional & collegiate relationships. |
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March 2010 |
Knox Sports picks up Huntington Bank as our newest client. Huntington is a large Midwest Bank that has a major presence in Ohio, Michigan, Indiana, Pennsylvania and West Virginia. |
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January 2011 |
Knox Sports finalizes the Entitlement deal for Farm Bureau Live; an amphitheater in Virginia Beach. |
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June 2011 |
Knox Sports takes a trip to Tegucigalpa, Honduras for mission work. We donated soccer uniforms, assisted in building an indoor soccer field and donated school supplies and sports equipment to a local school. |
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January 2012 |
Cari Ellison joins the Knox Sports team |
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June 2012 |
Knox Sports and Fairwinds Credit Union team up on an Orlando Solar Bears deal
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January 2013 |
After years as a Knox Sports client, Matt joins the sales team. |
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